Video Production: Creative B2B Marketing
BACKGROUND | I did all the content, video/sound recording, editing and graphics for this course series. Thirty modules of instruction totaling 14 hours of content. This video series was sold on an eCommerce website and is now available for free access on the YouTube Channel.
A few samples here >
Video Production: Intrepid Disruptor Society
Background | The Intrepid Disruptor Society is an apparel brand I started — basically: streetwear for Gen-Xers. Besides creating the brand aesthetic and doing all the design and graphics for the eCommerce items in the Shop, I have been doing all the social media strategy, video content, editing & graphics focusing primarily on Instagram and YouTube. Link to the Website with all videos and eCommerce store.
Some sample vids here >
Video Creative Direction: BlueVolt
BACKGROUND | BlueVolt is a SaaS company with a learning management system (LMS) focused on the industrial trades market. We wanted a video that presents the platform benefits in a way that resonates with and appeals to industrial trades personas. This video is used prominently throughout the website and has helped increase prospect engagement and organic SEO.
Video Creative Direction: Anitian
BACKGROUND | As the Marketing Communications Manager with Anitian, I provided creative direction for company overview video, product solution videos, and company culture video.
Slides below show scene sketches with character development and script for Anitian FedRAMP Compliance Automation platform.
Additional videos where I provided creative direction and on-location art direction.